Attention: Closed Easter Sunday, March 31. Businesses with exterior entrances may have varying hours. Please call ahead.


Step into Santa's World this season at Parkway Place Mall!

For Santa's $1,000 Nice List Giveaway rules, scroll to the bottom of this page.

Below, swipe through to discover the holiday experiences available at the mall.

Experience the holiday season at the mall like never before. There's something to do, something to see, & memories to make throughout the center.

Santa's Gift Guide


Great gifts from a few of Santa's favorite stores at the mall

Below, swipe through to see Santa’s shopping haul.

Insider gifting tip: Ask an employee what their favorite item in the store is. They often suggest something you never would have thought of!

Santa's $1,000 Nice List Giveaway


Enter Santa’s Nice List Giveaway every week for a chance to win a gift card to one of Santa’s favorite stores in the mall!

November 1 - 7: $75 VICTORIA'S SECRET gift card
November 8 - 14: $100 BUCKLE gift card
November 15 - 21: $150 HOLLISTER gift card
November 29 - December 5: $175 HIBBETT gift card
December 6 - 12: $200 BATH AND BODY WORKS gift card
December 13 - 23: $300 REEDS JEWELERS gift card

Below, swipe through to see the gift cards in Santa’s giveaway.

Be sure to enter each week. Scroll below to learn how!

Black Friday Deal.png

Spend $200 on Black Friday at Parkway Place Mall and receive a Santa Special Digital Photo Package!

Bring your Black Friday receipts totaling $200 or more from your shopping on 11/29/2024 to the setup at the food court. Once your receipts have been validated, you will receive a Santa Token, used for redeeming a Santa Special Digital Photo Package, valued at $39.99.

Only 75 Santa tokens available! 9 a.m. - 11 a.m. or until all tokens have been claimed.

1 per family. While supplies last. Must be 18+. Receipts must be from purchases made at Parkway Place Mall stores on 11/29/2024. Redeem at the Santa photo set. Not valid for a reservation. Not valid with any other Santa photo discount offer. Santa tokens must be redeemed between 11/29/24-12/6/24. Print photos not included but may be purchased separately.

Claim your token to receive a memory that lasts a lifetime!

Giveaway Rules


How to Enter:

On a mobile device? Tap here to get on Santa’s Nice List and enter for a chance to win this week’s gift card!

One entry per mobile, per week. Multiple entries in the same week will not be considered.

1. Text WEB24 to 256-273-5560. Keywords may vary. You may also visit Parkway Place Mall and scan + text in from one of the giveaway signs places throughout the mall.

2. Congrats! You are now entered for a chance to win this week's Nice List gift card! Six gift cards will be awarded, a total value of $1,000.

Week 1, November 1 - 7: $ 75 gift card to Victoria's Secret
Week 2, November 8 - 14: $100 gift card to Buckle
Week 3, November 15 - 21: $150 gift card to Hollister
Week 4, November 29 - December 5: $175 gift card to Hibbett
Week 5, December 6 - 12: $200 gift card to Bath and Body Works
Week 6, December 13 - 23: $300 gift card to REEDS Jewelers


3. Six winners will be randomly drawn, one per week of the giveaway dates, and be contact on Fridays, except for the last week. That winner will be contacted on January 6th.

THE PROMOTION IS IN NO WAY SPONSORED, ENDORSED, ADMINISTERED BY, OR ASSOCIATED WITH FACEBOOK OR INSTAGRAM.

By entering the giveaway, you consent to receiving occasional marketing texts from Parkway Place Mall. Manage your subscription preferences by replying HELP via text message.

A successful entry will receive an automated reply text.

The giveaway is open to all legal residents of the 50 U.S. states and DC who are 18+ years of age or older at the time of entry. Void elsewhere and where prohibited. Employees of CBL & Associates Management, Inc. and their immediate family members are not eligible (as defined as parents, parents-in-law, children, siblings, and spouse) to enter or win. No purchase necessary to enter.

A random drawing of all entries from the “week” will be conducted at the end of each given week from all eligible entries received during the giveaway period. Six winners will be randomly drawn, one winner per week. A person may not win more than one week. If the same name is drawn for an additional week, an alternate winner will be drawn for that week. Winners will be notified via text message to the number entered for the giveaway. Winner must pick up prize in person at the mall office 2801 Memorial Parkway South Huntsville, AL 35801 during the times of MONDAY THROUGH THURSDAY FROM 10 A.M. UNTIL 4 P.M. Prize must be claimed no later than two weeks after being notified of winning.

Value of each gift card follows the schedule: Week 1: $75, November 1 – 7, Week 2: $100, November 8 – 14, Week 3: $150, November 15 – 21, Week 4: $175, November 29 – December 5, Week 5: $200, December 6 – 12, Week 6: $300, December 13 – 23. Prizes may not be exchanged.

In the event of noncompliance with these Official Rules, or if the prize is unclaimed, prize will be forfeited.

PRIZES ARE AWARDED AS IS AND WITHOUT WARRANTY. GUARANTEE OR REPRESENTATION OF ANY KINDS, EXPRESSED OR IMPLIED (INCLUDING WITHOUT LIMITATION, ANY IMPLIED WARANTY OF MECHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE).

Odds of winning depend on the total number of eligible entries at the time of the drawing.

Sponsor: CBL & Associates Management, Inc.